Roadmap

Nuri’s roadmap reflects a phased and data-informed approach to scaling the platform across user adoption, product maturity, ecosystem expansion, and Web3 integration. Each milestone builds toward the long-term vision of delivering a global Wellness OS - grounded in personalization, gamification, and decentralized ownership.

The roadmap is divided across four key pillars:

  • Product Expansion

  • User Growth

  • Web3 Infrastructure

  • Strategic Partnerships

Q3 2025 - Launch & Initial Governance Activation

  • Beta user acquisition targets: 50,000 active users

  • Launch of Governance Portal to enable $NURI holders to:

    • Vote on feature rollouts (e.g., AI upgrades, streak reward models)

    • Allocate community treasury campaigns (e.g., referral contests)

  • Activation of staking engine with XP boosts and unlockable perks

  • Community feedback loop opens to refine early AI coaching models

  • Begin public sale of $NURI via whitelisted token launch event

Goal: Activate the ecosystem with meaningful participation and real-time governance utility

Q4 2025 - Product Deepening & Ecosystem Onboarding

  • Launch of Multilingual AI Coach (English, Spanish, Arabic, Hindi, Mandarin)

  • First round of Wearable Integrations:

    • Fitbit, Apple Health, Google Fit

    • Enables passive logging of sleep, step count, heart rate

  • Expansion of AI coaching modules into new categories:

    • Recovery guidance, menstrual cycle support, hydration coaching

  • First batch of brand partnerships activated:

    • Token-sponsored fasting or fitness challenges with wellness brands

    • Co-branded leaderboard initiatives

  • Gamified referral system to incentivize early growth

Goal: Increase user engagement and integrate Nuri into daily behavior through frictionless tracking and culturally localized coaching

Q1 2026 - Regional Growth & AI Upgrades

  • Asia-Pacific Expansion with localized UI/UX and partner onboarding in Singapore, India, Philippines, UAE

  • Integration of Grok or Claude AI upgrades for more dynamic coaching prompts

  • Voice-first coaching enhancements - powered by Whisper - enabled across all major languages

  • Launch of Nuri Insights+, a Premium analytics dashboard (macro, mood, fitness history with AI interpretation)

  • First governance fund deployed - community votes to support 2–3 initiatives (e.g., nonprofit tie-ins, wellness grants)

Goal: Deliver a globally scalable AI wellness companion tailored to regional needs

Q2 2026 - Scale & Community-Led Innovation

  • Platform scales to 1M+ registered users

  • Community chooses 3 new features via DAO vote:

    • Options include: hydration tracking, breathwork coach, supplement reminders

  • Open API for 3rd-party fitness/wellness integrations (e.g., WHOOP, Strava)

  • Cross-platform rewards engine links Nuri to external DApps or games

  • Scalable micro-incentives rolled out (daily login boosts, behavior challenges)

  • Full community dashboard showing rewards, unlocks, and reputation

Goal: Shift from platform-led to user-led development and activate ecosystem interoperability

Q3 2026+ - Maturity & Token Utility Scaling

  • DAO governance maturity: protocol-level voting for long-term direction

  • Token holders begin to share in ecosystem revenue via staking multipliers

  • Launch of B2B wellness programs - offering Nuri to HR departments, startups, and health insurers

  • Nuri becomes a developer-ready Wellness Layer:

    • White-label integrations for partner apps

    • Token-incentivized APIs for digital health products

  • Launch of Nuri Impact Lab: data-backed wellness research funded via DAO treasury

Goal: Cement Nuri as the world’s first truly decentralized Wellness OS — owned, guided, and expanded by its community

Success Metrics (Across Phases)

  • 25%+ user retention improvement vs industry average (benchmark: 70–80% churn in 90 days)

  • 5+ partnerships with global wellness brands

  • $NURI token integrated in 10+ external wellness experiences (wearables, apps, brands)

  • 30%+ of active users participate in staking, governance, or referrals

  • Achieve $85M+ annualized revenue run rate by 2026

This phased rollout ensures that every aspect of Nuri - from coaching modules to token economics - evolves with community needs, market trends, and technological breakthroughs. The future of wellness is not just smart - it's owned.

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